Lara Crigger Communications

Copywriting, marketing, journalism and more.

Article: The Meter Is Running

I’ve got a new article up at GWJ, The Meter is Running, about Time Warner Cable’s naked cash grab new broadband pricing model for Rochester, which switches to a tiered billing system based on monthly consumption levels. I crunch some numbers to show the caps are set ludicrously low and the prices laughably high. Too [...]

Monday Links

Voila: a veritable marketing smorgasboardl! (Plus some fun stories to make Monday morning a little more bearable):

Via Newsweek: “Facebook Made Me Do It: Seven Lies We Tell Ourselves About Social Marketing” (I admit — I do 5 and 6 all the time!)
Michael Stelzner dissects a recent Eccolo study about why today’s businesses NEED white papers, [...]

  • Lara Crigger Communications is a one-stop shop for all your writing and marketing copy needs. Specializing in copy for the finances and home design industries, Lara has worked with dozens of local and national businesses, from start-ups to Fortune 500 companies. She also regularly contributes to several consumer publications, including Wired, Design NY and Games for Windows Magazine.
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